Rebecca wants to know how your work day was
Swedish newspaper Kristianstadsbladet recently put the Celpax device on their front page. Here’s what they had to say after talking with our @celpaxreb:
How has your working day been, good or bad?
Celpax is built on two simple buttons by the exit door of the workplace – red for a bad work day and green for a good one.
“The best effect is achieved by the companies where you actually talk about the results”, says Rebecca Lundin, one of the key people in the company.
At first the business idea was a sort of internal Facebook for companies, where employees could discuss strategy and leave opinions about their working days.
However, the insight that those who are unmotivated or sick of work would hardly put their energy into logging in to such a system to speak their mind, made the founders of Celpax think again.
– We conducted over 100 interviews with everyone from company leaders to middle managers, and the reoccurring theme was that it has to be simple.
– To press a red or green button by the exit when you go home – that’s something that even the most unmotivated co-worker is prepared to do, says Swedish Rebecca Lundin, 41, who created the Celpax together with Spanish Rafael Del Valle and Dutch Bart Huisken.
The company was established in 2010, and the first prototype was ready in 2012. Today the Celpax is in 61 countries, including Europe and Asia, South America and the USA. The green and red buttons also have a foothold in Rebecca’s native Sweden.
Isn’t it the companies who already care about their employees, and therefore get the most green clicks, who are interested?
– That’s what we thought too in the beginning, and sure there are companies who get many green clicks and use Celpax as a sort of proof of ‘hey, come and work here’.
But most leaders want to get the feel of the climate at the company. To get recurring snapshots of how the employee experience really is – ‘what’s it like to work here’?
Many also get a perhaps lower result than they had expected – as a leader you’re painted different pictures, sometimes it’s hard to get a feeling or understand how it really is, says Rebecca, and continues:
– Some use a yearly employee survey – but it only shows how the employee is feeling right then and there. What about the rest of the year? We complement with a daily and continuous measurement. This also give an indication of how different things are being received within the company, like reorganisations, new schedules and so on.
But red or green… doesn’t it get a bit clumsy and undifferentiated? Many days are both bad and good?
– We did think about that for a while, to have a middle option for days that are pretty okay. But the risk then is that many employees would have just chosen the orange button all the time. With good or bad you are forced to reflect over your day, and make a choice.
The companies that most benefit from the red and green button are those who communicate about the results, says Rebecca. The companies who converse about why so many have pressed the red button. And do something about it. It can be very basic things that come up, like bad air conditioning or the like.
What industries are interested in the Celpax smiley buttons?
– It’s often more about the individual, about what type of manager you are, than the industry. Generally, you could say that they’re used a lot in IT, and blue collar industries.
– We knew from the start that we wanted to create something that would get more people motivated at work, and to help people talk to each other in the workplace.
Full story here (in Swedish hehe).